Famously YOU Rewards
Personalizing the Reward Member's Digital Experience
As part of a global brand refresh, the Famously YOU Rewards member digital experience was reimagined be easier to navigate and have greater personalization with unique messages and offers.
- Account member home redesigned to highlight member’s available rewards and provide ability to quickly navigate to relevant content
- Personalized messages and offers
- Ability to viewing earnings at a glance in dashboard
- Elevated visibility of member benefits by including it in the tabbed navigation (previously was hidden behind multiple levels of navigation)
CLIENT
Famous Footwear
PROJECT
Rewards Digital Experience
ROLE
Creative Director (contract)
DATE
2020/2021/2022
